Agenda

Decoded Future 2019 will have an underlying theme: sustainability. From moving to a circular economy to the positive impact of tech, we’ll reveal precisely what a more sustainable future looks like – and the opportunities that arise from it. One further exciting development: this year’s content streams will be split across three cross-industry, consumer-centric themes, rather than individual sectors.

Main Stage

8:30am

Breakfast & Registration

9:00am

Welcome

Marc Worth, CEO, Stylus
Summit Chair:
Dr. Antonia Ward, Global Director of Advisory Services, Stylus

9:10am

Towards Our Sustainable Future

Emily Gordon-Smith, Director of Consumer Product, Stylus

9:45am

Opening Keynote

Mary Creagh, Labour MP for Wakefield and Chair, Environmental Audit Committee

10:30am

Do Nation: Make Your Pledge

Hermione Taylor, Founder, Do Nation  

10:35am

Coffee Break, Networking + Experience Room

11:15am

From Waste To Wealth: Moving to a Circular Economy

Panellists:
Fernando Laposse, Designer and Material Researcher
Hege Sæbjørnsen, Country Sustainability Manager, UK & Ireland, IKEA
Sian Sutherland, Founder, The Plastic Planet

Moderated by:
Carole Collet, Professor of Design for Sustainable Futures, Central Saint Martins, UAL

11:55am

Dynamic Youth: The Unique Force of Gen Z

Speaker:
Katie Baron, Head of Retail, Stylus

12:30pm

From Green to Mainstream: The Vegan (& Post-Vegan) Movement

Presented by: 
Hayley Ward, Head of Insight Partnerships, Marks & Spencer

In converstation with:
Mandy Saven, Head of Food, Beverage & Hospitality, Stylus

11:15am

Intro: The State of Play

Christian Ward, Head of Media & Marketing, Stylus

11:20am

Virtual Changes: Will Technology Save Us?

Panellists:
Rachel Coldicutt, CEO, Doteveryone
Paul Miller, Managing Partner & CEO, Bethnal Green Ventures
Marc Zornes, CEO & Co-founder, Winnow

Moderated by:
Stephen Graves, Senior Tech & Consumer Attitudes Editor, Stylus

11:55am

Nice Ad, Shame About The Planet

Naresh Ramchandani, Partner, Pentagram and Co-Founder, Do The Green Thing

In conversation with:
Stephen Lepitak, Editor, The Drum

12:30pm

Influencers: Viral Or Virus?

Panellists:
Kyle Karim, COO, Beautonomy
Amie Shearer, Head of Influencer Marketing, Mumsnet

Moderated by:
Nicola Kemp, Trends Editor, Campaign

11:15am

Intro: The State of Play

Tessa Mansfield, Chief Creative Officer, Stylus

11:20am

The Rise of the Niche Brand

Panellists:

Elise Ngobi, Senior Brand Strategy Manager, Dash Hudson

Colette Newberry, Founder, BE for Beauty

Sarah Rotheram, CEO, Miller Harris

Moderated by:

Lisa Payne, Senior Beauty Editor, Stylus

11:55am

Beyond The Millennial Market

Lara Crisp, Editor, Gransnet

12:30pm

It’s A Meme World Out There: Keeping Up With The Evolution Of Communication

Panellists:
Deborah Joseph, Editor-in-Chief, Glamour UK, Condé Nast
Bethan Jinkinson, Executive Editor, BBC Ideas, BBC

Moderated by:
Julia Errens, Media & Marketing Editor, Stylus

1:00pm

Lunch, Networking & Experience Room

2:00pm

Sharing Is Caring: Is The Second-hand Economy A Shift In The Shoppers Mindset Or Just A Desire For Discounted Designer Products?

Panellists:
Katy Lubin, Communications Director, Lyst
Sara Arnold, Founder, Higher Studio
Clara Chappaz, Chief Growth Officer, Vestiaire Collective

Moderator:
Nina Marenzi, Founder and Director, The Sustainable Angle

2:35pm

Retail Through The Lens of Enlightened Masculinity

Clea Sullivan, Partner & Design Manager Mens and Childrenswear, John Lewis & Partners

In Conversation with:
Martin Robinson, Editor, The Book of Man

3:10pm

The Traveller’s Guide To Sustainability

Panellists:
Juliet Kinsman, Founder, Bouteco and Founding Editor, Mr & Mrs Smith
Aaron Hocking, Managing Director EMEA, Intrepid Group
Georgina Wilson-Powell, Founder, pebble magazine

Moderated by:
Mandy Saven, Head of Food, Beverage & Hospitality, Stylus

2:00pm

Weaving Tech With Fashion For A Sustainable Future

Panellists:
Martina Spetlova, Founder & Designer, Martina Spetlova
Charlotte Instone, Founder, Know The Origin
Cyndi Rhoades, Founder & CEO, Worn Again Technologies

Moderator:

Brooke Roberts-Islam, Fashion Tech & Sustainability Innovator

2:35pm

Advertising In The AI Era

Panellists:
Alexandra Willis, Head of Communication, Content & Digital, The All England Lawn Tennis Club
Georgia Lewis Anderson, AI personality consultant, ex Google

3:10pm

The Broadcast Brandscape: A New Avenue For Consumption

Panellists:
Kate Blythe, Global Chief Content Officer, MATCHESFASHION.COM
Jenny Quigley-Jones, Managing Director, Digital Voices
Katie Baron, Head of Retail, Stylus

Moderated by:
Danielle Radojcin, Director of Programmes & Broadcasting, MATCHESFASHION.COM

2:00pm

How Brands Are Engaging With Chinese Consumers

Speaker: Saisangeeth Daswani, Head of
Advisory – Fashion, Beauty & APAC, Stylus

2:35pm

Naked Goods: The Future of Packaging

Dewi Pinatih, Senior Product Design Editor, Stylus

3:10pm

Five New Beauty Tribes

Lisa Payne, Senior Beauty Editor, Stylus

3:45pm

Coffee Break + Experience Room

4:15pm

What Makes These Birds Fly?

Sandeep Verma, Managing Director, Europe, Allbirds

4:50pm

Closing Remarks

Dr. Antonia Ward, Global Director of Advisory Services, ​Stylus

5:00pm

Close Of Summit & Cocktail Reception